Lead Generation with Remarketing Ads - Digital Marketing Case Study

Digital Marketing Case Study

ScyllaDB ramps up lead generation
with Remarketing Ads

ScyllaDB, makers of a high-performance NoSQL database for real-time big data workloads, was looking to scale up its lead generation in a cost-effective way using Google Ads. Firebrand built a comprehensive Google Ads program that leveraged custom-built audiences to grow awareness, create demand, and harvest that demand to achieve lead generation with remarketing ads that aligned closely with user intent and interests.

Key Results

Approach

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