Infrastructure Archives - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups
by Meghan Jordan | May 31, 2024
Content Marketing Case Study Accelerating Full Go-to-Market Content in Just Eight Weeks NTT Data is a global leader in ServiceNow solutions, but in a crowded market that includes a number of worldwide giants, they needed to expand their services to remain on the...
by Alastair Nee | Apr 19, 2024
Digital Marketing Case Study VMware sparks renewed product line interest with creative B2B social media campaign VMware NSX® Advanced Load Balancer is a critical product for VMware, yet despite superior load balancing capabilities, they struggled to communicate the...
by Alastair Nee | Feb 26, 2024
Digital Marketing Case Study Zilliz scales valuable conversions with fundamental shift in Google Ads strategy Zilliz, the developer of the world’s most widely adopted vector database, had established respectable Google Ads conversion metrics (conversions, cost per...
by Meghan Jordan | Jan 7, 2022
Digital Marketing Case Study VMware Sees Significant Organic Search Improvement by Fixing Technical SEO Issues Diagnosing and fixing common technical SEO issues is a crucial part of any holistic white hat SEO strategy and provides an incremental boost to organic...
by Alastair Nee | Oct 1, 2021
Digital Marketing Case Study ScyllaDB ramps up lead generation with Remarketing Ads ScyllaDB, makers of a high-performance NoSQL database for real-time big data workloads, was looking to scale up its lead generation in a cost-effective way using Google Ads. Firebrand...