## [How to use content anchors and content clusters to improve your SEO](https://www.firebrand.marketing/2019/06/how-to-use-content-anchors-and-content-clusters-to-improve-your-seo/)

by [Theresa Carper](https://www.firebrand.marketing/author/theresac/) | Jun 6, 2019 | [Blog](https://www.firebrand.marketing/category/blog/), [Content](https://www.firebrand.marketing/category/content/), [Digital Marketing](https://www.firebrand.marketing/category/digital-marketing/), [Resources](https://www.firebrand.marketing/category/resources/)

While there’s a thousand different ways to do SEO, the strategy around building content anchors and content clusters has lately garnered a lot of buzz. Content clusters and content anchors, which are also called “pillar pages,” refer to a content-centric SEO...